Professional Painter
Elevate Your Name. Master Your Craft. Join the Craftsman Painter Collective.

Distinguish Yourself with an Unbeatable Digital Reputation.

Join a community that values craftsmanship as much as you do. We help you showcase your talent, amplify your reputation, and manage your Google Business Profile—so you can focus on the work you love.

You're a Master with the Brush. So Why is the Business Side So Hard?

????

Word of Mouth Isn't Enough

You do incredible work, but relying on a small network of referrals limits your growth. We help independent painters build a certified reputation that showcases your true skill to homeowners who value quality.

????

Great Work, No Visibility

It's impossible to produce high-end results on the wall while trying to build a digital brand from scratch. We partner with our collective members so they can stay focused on delivering quality results.

????

Never Truly Off the Clock

Your workday shouldn't continue after the brushes are clean. Stop losing your nights and weekends trying to manage online profiles. We give you a professional platform so your time off belongs to you again.

Digital Business Card

Win the Trust Game
Instantly.

More than just a digital card. It’s your complete professional ecosystem. Impress clients with a verified profile, get discovered in our public directory, and manage your business with a unified app toolkit.

Visible & Verified

Seamlessly bridge the gap between word-of-mouth and online discovery with a profile that proves your worth.

Business at Your Fingertips

Instant access to your essential tools and third-party apps, organized in one sleek mobile command center.

Background
Craftsman Painter
Profile
Craftsman Painter • Bloomington, IN

Torlando Hakes

Call
Email
Text
Portfolio
About
Review Link App
Client FeedbackAction Required

"The paint looks great, but there's a little bit of painter's tape left on the baseboards in the hallway."

Issue Resolved Proactively
Verified Google Review

"Absolutely stellar work. I brought up a minor issue with some leftover tape, and they were back the next morning to fix it immediately. True professionals who care about the details."

Google Review Builder

A 5-Star Reputation
Built on Accountability.

Great craftsmen don't hide from mistakes; they fix them. Our Review Link app actively builds your Google Business Profile while providing homeowners a direct line to voice concerns before they go public. This ensures you always have the opportunity to make things right, improve your service, and earn that 5-star rating through genuine accountability.

  • Automated Google Review Growth
  • Direct Constructive Feedback Channel
  • Proactive Issue Resolution

Turn Reputation
into Trust.

The ultimate validation and management tool. Your portfolio features a powerful two-way sync with your Google Business Profile. Post updates, upload photos, and manage reviews from a simple, social-media-style interface that feels instantly familiar.

Two-Way Sync
Update your portfolio & Google Profile simultaneously
Social Interface
Manage your business with the ease of a social feed
Professional Website and Profile
Profile View 1
Profile View 2
Profile View 3
Profile View 4
Profile View 5
Profile View 6
Torlando Hakes

Grow with a Fellow Craftsman
Not a Salesman.

"I built the Craftsman Painter Collective to give you a Brotherhood and a complete Business-in-a-Box. Validate your expertise, showcase your craft to the world, and forget the headache of building a website. This is the only digital presence you need to stand out as a Certified Craftsman."

— Torlando Hakes, Founder

The Collective Team Model

A Local Partnership of
Craftsmen & Specialists.

When a client hires a Craftsman Painter, they aren't just getting one person—they get the best of both worlds: a dedicated, local master painter focused entirely on the craft, working hand-in-hand with our Paint Reps who specialize in project management.

While our painters bring the vision to life, our local estimators and coating experts handle the precise bidding, project planning, and constant customer communication. It's a true partnership designed to give painters their time back, while giving homeowners a seamless, white-glove experience from the first walk-through to the final invoice.

Dedicated Estimation & Support Team

How the Partnership Works.

A simple, proven workflow that lets you focus on what you do best while we handle the rest.

01

You Survey the Site

You meet the homeowner, walk the project, and build the initial relationship. You take a quick video and notes on the scope of work, then hand the data off to us.

02

We Build the Proposal

Our expert reps perform accurate takeoffs, help the client navigate coating options and color selection, and prepare a highly professional, profitable proposal. We present it to the customer on your behalf.

03

We Schedule & Invoice

Once the customer approves, we handle the follow-up, assist with scheduling to get them on your calendar, and manage the invoicing. You just show up and paint.

The Path to the Collective.

We are building a modern fraternity of master painters. Membership is earned, not bought. Follow these steps to claim your territory.

01

Build Your Digital Resume

The Vetting Begins Here

We don't accept just anyone. The first step is proving you have what it takes. You will use our specialized tools to build a comprehensive digital resume.

  • Sync Google Business Profile: We verify your existing reputation instantly.
  • 10-20 Verified Reviews: You need a solid foundation of trust to even be considered.
  • Showcase Work: Upload high-quality project photos that demonstrate your craftsmanship.

"This takes time, but it's the filter that keeps the quality of our collective high."

02

Evaluation & Acceptance

Human & AI Analysis

Once your profile is complete, it enters our evaluation queue. We use a combination of AI analysis and manual review by senior craftsmen to assess your business.

We look for consistency, professionalism, and a track record of excellence. This isn't just about painting skills; it's about business integrity.

The Decision

You will receive an official acceptance or rejection letter. If accepted, you gain the right to carry the Craftsman Painter seal.

03

Unlock the Collective

A Modern Union for Painters

Upon acceptance, you join a fraternity of the best painters in the industry. You aren't just getting software; you're getting a business partner.

  • Weekly Coaching: Direct access to Torlando Hakes for high-level business strategy.
  • Dedicated Back-Office: Access our on-demand estimators to handle your proposals, follow-ups, and scheduling.
  • Google Review Builder: Gather constructive feedback directly from clients, allowing you to resolve issues proactively and earn genuine 5-star reviews.
Swipe to explore steps
Craftsman Painter at work

The Choice is
Yours.

You can keep grinding alone, fighting for every lead, or you can join a system built to make you win.

The Hard Way (Alone)

  • Competing on price with unverified amateurs.
  • Chasing bad leads from massive directories.
  • No support, no coaching, no brotherhood.

The Craftsman Way

  • Exclusive leads from your own verified profile.
  • Instant credibility with "Certified" status.
  • Direct access to sales team & coaching.

You've Mastered the Craft.
Now Master Your Reputation.

You have the skills and the quality. Don't let a weak digital presence hide your expertise from the world.

Limited Spots Available per City

Choose Your Level

Join the brotherhood at the level that fits your business. Scale up as you grow.

Free Profile

$0/mo

For painters just getting started or testing the waters.

  • Basic Profile Listing
  • Portfolio Gallery
  • Google Profile Sync
  • Review Link
  • Digital Business Card
Start Here
Most Popular

Certified Member

$49/mo

For professional painters establishing their personal brand.

  • Everything from before
  • Licensed Brand Use
  • @craftsmanpainter.com Email
  • Community Membership
  • Brush OS Limited Access
Join the Collective
Best Value

Partner Member

$99/mo

For professionals ready to take things to the next level.

  • Everything in Certified
  • #1 Rank in Directory Listing
  • Weekly Business Coaching
  • Dedicated Sales Rep.
  • Brush OS Full Access
Apply for Partnership

Frequently Asked Questions About
Growing Your Painting Business

The best way to get consistent leads is to rank high on Google Maps. Buying shared leads from Angi or HomeAdvisor often results in price wars. We help you optimize your Google Business Profile so homeowners find YOU directly, which means you keep 100% of the profit.
Yes. It is the single most important asset for a local painting business. It appears before organic search results and is where 80% of local customers decide who to call. If you don't have one, or if it isn't verified, you are invisible to most homeowners.
A website is great, but it often gets lost on page 10 of Google. The Collective gives you a high-authority 'Verified' profile that links to your site, boosting your SEO. Plus, our reviews sync and 'Certified Craftsman' badge increase the trust of visitors who land on your site, helping you close more jobs.
Our sales team actively calls on commercial and residential projects. When they land a job in your area, they offer it to our Partner Members first. You price the labor and materials, we handle the sales side. It's like having a dedicated sales manager for free.
Both. If you're new, the 'Standard' plan gives you instant professional credibility to win your first jobs. If you're established, the 'Partner' plan provides the coaching and systems to scale from $200k to $1M+ without burning out.
Every week, we get together on a live call with Torlando and a small group of owners who are in the trenches just like you. We solve real problems—whether it's a difficult client, a pricing question, or just needing a second opinion. It's not a lecture; it's a brotherhood dealing with the real challenges of this business.

You've Mastered the Craft.
Now Master Your Reputation.

Join the Collective